In 1994, Issey Miyake released a stunning new fragrance for men which was released under the name “L’Eau d’Issey Pour Homme.” It was created by the well-known perfumer, Jacques Cavallier, and launched by the design house at Issey Miyake to be “naturally elegant.” With its target branding in mind, the woody aquatic fragrance aimed at being one of the best universal fragrances on the market. Expectedly, it hit its goal right on the mark. It’s got a cool feel to it and mixes in after a couple of seconds of rubbing in. It’s one of the few that are enjoyable to apply, considering it doesn’t linger on the skin or leave any irritation. Issey Miyake was a Japanese fashion designer. He was known for his technology-driven clothing designs, exhibitions and fragrances, such as L'eau d'Issey, which became his best-known product.
